Small Marketing Habits Beat Burnout: Your 15-Minute Checklist

Simple marketing routines that help clients find you faster

Sep 10, 2025

white book — Photo by Prophsee Journals on Unsplash

You spoke, I hear you.

You told me you want actionable content in this poll. From here on out, I intend to frame my articles around how you can implement marketing action items I share with you. Your feedback is appreciated!

If you’re a solo business owner, you don’t need a 40-hour marketing plan to get discovered online. You need a few small habits you can repeat without draining your energy.

I’ve put together a 15-Minute Marketing Habit Checklist you can print or save to keep yourself on track each week (downloadable checklist below).

Now, let’s break down three habits that work, backed by real numbers, with steps you can try right away.

1. Post Something Useful Weekly (10 minutes)

Consistency matters more than polish.

About 84% of businesses rely on content marketing to stay visible (SEO.com).

Plan:

Pick one question your clients ask often
Write a short answer (150–200 words)
Share it on LinkedIn, your blog, or Instagram—wherever your audience hangs out
End with an easy CTA (“Want more tips like this? Join my list.”)

2. Engage 3 Minutes a Day on Social Media

Visibility grows from small, steady signals.

Over 88% of businesses market on social, but 89% of messages get ignored. Being responsive makes you stand out (Twicsy).

Plan:

Set a 3-minute timer
Like or comment on 2 posts from people in your network
Reply to one comment or DM on your own posts

3. Improve One Page for AI SEO (15 minutes)

AI-driven search rewards clarity and structure.

Google’s new AI Overviews highlight content that answers questions directly, with 41% of users saying they now prefer AI-assisted search results (Pew Research, 2024).

Plan:

Pick one page or blog post.
Add a clear question-and-answer section (like “What’s the first step to…?”).
Use short, skimmable headings that match how clients would phrase a search.
Add a comparison or list format where possible (these are often pulled into AI snippets).
Refresh the meta description with plain, descriptive language.

Start Your Marketing Habits With These AI Prompts

Checklists and AI Prompts are generally reserved for paid subscribers. However, this month is the first anniversary of Your Visibility Edge, so there are no paywalls on articles this month. 🙌🏻

For weekly content ideas (keep your voice):

I run a solo business in [your niche]. Give me 5 short content ideas based on real client questions I hear. Make them specific, practical, and framed as if I’m giving personal advice to a client, not as a generic expert. Write them in bullet form, no jargon.

For social engagement (sound natural, not corporate):

Suggest 3 short replies I could leave as comments on LinkedIn posts about [topic]. Each should sound like I’m talking to a peer over coffee, not marketing-speak. Keep them under 25 words, with warmth and curiosity.

For AI SEO tweaks:

Here’s a draft of my blog post: [paste text]. Suggest one client-style question I could add as a heading, plus a short 2–3 sentence answer in plain language. Then recommend one spot where I could add a list or comparison to make the content more likely to show up in AI search results

For refining drafts (check tone, not just grammar):

Here’s my draft: [paste text]. Tell me if this sounds like a real person or too polished. Suggest 2 edits to make it more conversational while keeping my expertise intact.

For consistency across posts (style guardrail):

Analyze this sample of my writing: [paste text]. From this, list 3 style rules you notice (word choice, tone, sentence length). Then check my new draft against those rules and point out any mismatches.