One Prompt to Grow Visibility Weekly

How to use AI to create timely, relevant content your audience actually wants.

Photo by Marten Newhall on Unsplash

Question:
What’s one AI prompt I should be using every week to create better content?

If you’re a solo business owner trying to attract more clients with your content, here’s one thing I recommend you do every week:

Ask AI what your audience is already asking.

Most people brainstorm content in a vacuum. They pick a topic they think their audience cares about, write a post or record a video, and hope someone sees it.

But the fastest way to stay visible, stay relevant, and create content that leads to client conversations?

Start by finding out what people are already asking in public.

Here’s an AI prompt I recommend:

Act as a content strategist for [your target audience]. Based on current posts, comments, and discussions on LinkedIn, Reddit, Quora, and niche forums, what are the top 5 specific questions people are asking about [insert topic] this week?

Then follow up with:

Now give me 3 content ideas that directly respond to those questions—make sure each idea is clear, easy to implement, and hooks attention.

You can use this for any niche: digital marketing, copywriting, coaching, training — whatever fits your audience.

This simple shift does two important things:

1. It keeps you from creating content no one asked for.

2. It positions you as someone who “gets it” and answers the right questions at the right time.

Why Google Likes This: EEAT

If you want your content to be discovered in search results, you must pay attention to EEAT: Experience, Expertise, Authoritativeness, and Trustworthiness. This is the framework Google uses to assess whether your content deserves to be seen.

When you use real audience questions as the foundation for your content, you’re hitting several EEAT signals:

• Experience – You’re addressing real-world concerns your audience faces, in their own language.

• Expertise – You share actionable solutions based on your knowledge, not generic advice.

• Authority – Consistently answering the questions your audience cares about builds your reputation over time.

• Trust - Readers trust content that feels specific and relevant to their needs, and this approach delivers precisely that.

Google’s guidance says helpful content should be created for people, not search engines, which is exactly that. You’re building visibility by being useful, not by gaming the algorithm.

Why This Matters for AI SEO and Overviews

AI search engines like Bing Copilot, Perplexity, and Google’s Search Generative Experience (SGE) are changing how people find content.

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AI SEO Isn’t Optional Anymore

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Instead of just linking to a list of pages, AI search tools now summarize answers directly in the results, often pulling short, structured information from high-quality sources.

That means:

• Your content must be clear, concise, and answer common questions directly.

• Snippets that match real questions are more likely to be featured in AI-generated summaries.

• Pages with structured, useful info are more likely to earn traffic from AI tools, not just human searchers.

When you use this weekly prompt, you’re optimizing your content for human readers and AI systems shaping the future of search.

TL:DR

If you want your content to attract more clients, stop guessing. Let your audience lead the way. Then, use AI to turn those signals into clear, useful content every week.

It helps with visibility, builds trust, and gives your content a better chance of showing up in traditional search and AI summaries.

Want more prompts like this?

👉 Check out the AI Success Club’s Content Strategy Prompt Playbook.

Questions, comments, and feedback are welcome in the comment thread.

Hat tip to Josh Spector for inspiring this article. I experimented with a prompt he shared; this is one of the questions that my audience may be asking.